Madison is still a huge Hello Kitty fan, so we try to get our hands on everything Hello Kitty! It is hard to believe, but Hello Kitty is turning 40 this year! This new Firefly Hello Kitty Anticavity Mouth Rinse is designed to complement proper brushing and flossing with added smile protection. This mouth rise is great tasting, so your kids will want to use it! The formula is both sugar free and alcohol free. It also contains fluoride to fight cavities and strengthen tooth enamel. The mouth rinse also freshens breath and is great for braces wearers! I personally love the “no mess” cup that is attached to the bottom of the bottle.