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The Formula Wars

This is a Sponsored Post written by me on behalf of PBM Products. All opinions are 100% mine.

As a mother whose children would not and could not breastfeed, I was very interested in reading that PBM Products has won a $13.5 million false advertising judgment against Mead Johnson.  (Granted, I did pump but we did supplement with formula.  However, this is not a post about breastfeeding — instead it’s about making informed decisions based on good information.)  Did you know that  infant formula industry is worth $3.4 billion?  What has been happening in Mead Johnson’s advertising is that they were making false advertising claims against PBM and other store-brand infant formulas.  They stated their formula was better nutritionally than the others.  The problem?  The formulas (Mead Johnson’s and PBM’s) contain the same nutrients at the same levels.

Why would Mead Johnson do that?  The answer is easy:  money.  PBM’s store-brand formulas (including those of sold at leading retailers such as Wal-Mart, Target, Walgreens, and many others) cost up to 50% less and allow parents to save as much as $600 per year on their formula purchases.

Now, you should use the formula that best serves the need of your kids.  However, you need to have all the information and all of the correct information, so you can make an informed decision.  PBM has just made that easier for you.

3 thoughts on “The Formula Wars”

  1. My pediatrician (who I love most of the time) gave me a lecture on using Wal-mart brand formula, but not because of the nutritional content. He assured me that all the formulas have to meet the same requirements. He was lecturing me on the business practices used by Wal-mart to get their prices that low. All well and good, but he doesn't have insight into my budget. I listened to what he had to say and then I bought what worked for us. I'm so tired of big companies making our job as parents harder/more complicated.

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Lisa Martin

Lisa Martin

In April 2006, Lisa began blogging to stay connected with distant relatives and friends. As she delved into blogging, she discovered the potential to assist others by sharing her experiences. Lisa has actively engaged in numerous exclusive media ventures. Notable among these are her participation in events such as the Sony Mommy Bloggers Event, the Pampers Mommy Bloggers Event, the Epson Event in Chicago, the Stouffers Event, a memorable yacht excursion with Lands End, collaborations with 1-800-Baskets, an exclusive tour for bloggers by Mrs. Prindable’s, partnerships with Hallmark, PopCap games, Chicago Cubs Mastercard Priceless Events, and Rug Doctor. In addition, she has collaborated with Nutrisystem on a weight loss initiative, teamed up with Buick and Chevy, and served as a brand ambassador for Sprint. Lisa's collaboration portfolio also extends to Disney, where she has participated in press trips for significant movies such as Frozen, Guardians of the Galaxy, McFarland USA, The Good Dinosaur, The BFG, and Cars 3. Notably, for projects like Frozen, The BFG, and Cars 3, she was granted the privilege of walking the red carpet and conducting interviews with celebrities. The impact of Lisa's blog has gained recognition, with The New York Times referencing her content. Moreover, she has been featured in interviews by respected publications such as the Southtown Star, The Chicago Sun Times, and inside.View Author posts

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