Both Floam and Gak require your kids to use their creativity and can literally keep them busy for hours. They are both non toxic, non staining, phthalate-free, latex-free, and BPA-free. You can purchase both at Target, Toys R Us, Bed Bath and Beyond, AC Moore, and Walgreens.
Gak is a stretchy and squishy compound. It makes funny noises that your kids will love (well, my kids love the sound that it makes). It can be squeezed, stretched, squashed, twisted, rolled, and bubbled. It comes in Rebel Red, You Blue It, Yakkity Yellow, Goo Green, Tickled Pink, and Purple Panic. If you have used Gak in the past, you be happy to find that this new formula is less messy and easier to use. I still would recommend having your kids wash their hands when they are done playing with the Gak. My kids loved sticking straws into the Gak and blowing bubbles into it. (Yes, they are weird like that!).
Floam is a reusable molding compound. You can mold, flatten, and roll it into anything your heart desires. You can create free form sculptures, or you can wrap it around common household things to transform them. If you want to reuse it, it does need to be put back into the container. However, if you want to keep your artwork forever, you can leave it out overnight and have it harden. Like the Gak, the new formula makes the Floam easier to use, and it is less messy. It also comes in the colors: Rockin Red, Blazin Blue, Electric Yellow, Glimmer Green, Posh Pink, and Purple Power.
My kids loved playing with both. I found cleanup easy, and the kids were able to get several hours of use already. I love that this doesn't require batteries and allows my kids minds to flourish. They both make a great stocking stuffer and a great present for the kid who has everything!